Kyrö #InRyeWeTrust Influencer Campaign

Kyrö is a relatively new player in the gin game, but their commitment to rye, passion for design and proud Finnish heritage sets them apart from the pack. IMA teamed with Kyrö to help boost additional awareness of this unique and enthusiastic rye distillery. The influencers we collaborated with represent the different passion points that align with Kyrö’s brand values, from design lovers to spirit experts, making for a perfect pairing.

Check out the beautiful content from Davide Pastorino, Dominik Berberich, Frankie Miles, Inka Larissa and this awesome video by mixologist Matt Hollidge #InRyeWeTrust.