IMA is nominated three times for AMMA Awards 2018

Our campaign for Bloemenbureau is receiving a lot of award love, with the AMMA Awards nominating us three times for best media innovation, best use of a medium and best media strategy. This, on top of our SpinAwards nomination, is such an honor.

The campaign was a collaboration with UM Studios, Superhero Cheesecake, Bloemenbureau’s online platform The Green Gallery and a diverse range of creative influencers. These creatives designed their own floral adblocker, downloadable from the Green Gallery, to act as a “green screen” from invasive and ugly online ads. The adblockers kept the power of flowers at the top of consumers’ minds and made for a more enjoyable online experience.

Check out our campaign trailer here, and download the adblockers here.

Also take a look at our full work for Bloemenbureau here.