Petcurean #PetTimeStories Influencer Marketing Campaign

It doesn’t matter if you are a dog or a cat person, there is just no way of not loving this campaign!

IMA teamed up with Petcurean to generate some buzz around their key products in the pet industry, Go Solutions and Now Fresh.

In order to do so, IMA sourced the top pet influencers in Petcurean’s key markets to create engaging content focused on storytelling. The influencers shared too-cute-to-handle images, videos, and captions, which not only enabled the brand to authentically connect with the creators’ audiences but also excited them to try out Petcurean’s premium-quality pet food.

Check out @alex.the.siberian statement:

Sounds familiar? Pawrents who always want to cuddle you because of your soft fur. That’s what good good food does to you. Go! Solutions is a healthy balanced type of food that keeps us pets at a healthy weight, keeps us healthy and makes our coat soft and shiny! ❤

And as we all need our daily dose of pet pictures, here is the adorable content shared by @alex.the.siberian, @dogtrainer85, @barleyboy, @sammieandpukkie, @alimentatuesencia, @deamalamute, @mollybritishshorthair, and @polar_coons:

Interested in knowing more about how we can help your teams leverage niche influencers?